Friends and family have complimented your soap enough that you decided to open an online soap shop. You spent a pretty penny on quality ingredients and hours to make the best soap out there. So in the end, how much should you charge for your handcrafted soap?

It is important not to overcharge or else you’ll shy away customers, but at the same time you have to be able to pay for your materials and profit something for yourself. Basically, follow the formula:

Materials + Labor + Expenses + Profit = Wholesale x 2 = Retail

Take the total price above and divide by the number of bars of soap you’ve made. This will give you a good pricing starting point. For more details and suggestions on soap pricing, click here:: How to Price Your Products for Profit