Handmade soap marketing can be done on the internet for soap making newcomers at a fraction of the cost of opening a brick and mortar store. Along with the marketing powerhouse Ebay, there are many other outlets in which you can sell your homemade soap products. Some of these sites have no listing fees and are a very good way to get started.
Ecrater.com is one of these sites that has no fees to list items. It also has feeds from its listings that transfer your product listings into the Google base database. This is an excellent feature that can get you additional exposure. I would shy away from any site that does not take advantage of this feature. Next is the rapidly growing site called Etsy. This site has listing fees that are half of that of Ebay and has a very nice site set-up that is condusive to an excellent buyer experience. The site is also optimally laid out to get good results in the natural search engine rankings of all of the major search engines. This is a definite bonus that you can take advantage of by being sure that you you choose good keyword titles and also do multiple item listings so that your item stays listed longer and has a chance to gain some search love.
Check out Bluejay.com and Ubid.com for additional outlets for your bath and body products. If you hear of any outlets not mentioned here please send then along to us so we can inform our listeners and share the knowledge.
There are many new outlets for soap sales since this article was first written. These include Amazon and Pinterest. Although you cannot sell on Pinterest you can advertise and start your own section to promote items that you have made. Great pictures and images is a must on both pltforms.
The Soap Guy
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