Progress in Your Soap Business Doesn’t Require Perfection

Let’s say you make a batch of soap, but the color is a smidge off. Or you take a gorgeous photo of your soap for your website, but delete it because of a slight lighting issue. Aiming for perfection is admirable, but being a perfectionist will kill your online soap business.

Big mistakes are obvious, but nitpicking will cause you to waste time and resources without any gain. Getting things “just right” will prevent you from moving forward. Most obsessions with perfection come from fear. If you let go of fear and let go of the idea of being ideal, you’ll end up farther than you expect. For more on the problem of perfection in the craft business, click here:: Why You Need to Stop Waiting Until Things are ‘Perfect’

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